Key Milestones on the CDI-MDM Road Map for 2007-08

Data Quality & Data Integration (CDI-MDM)
by Aaron Zornes, Founder and Chief Research Officer CDI Institute

Research analysts at the CDI Institute annually produce a set of twelve milestones for their “CDI-MDM Road Map” to help Global 5000 enterprises focus efforts for their own large-scale, mission-critical CDI-MDM projects.  This keynote will focus on this set of strategic planning assumptions and present an enlightening view of the key trends and issues facing IT organizations during 2007-08 and beyond by highlighting:

The CDI Institute is the only research advisory firm focused exclusively on customer data integration (CDI), master data management (MDM), and data governance.  Continue reading this entry »

27 October 2006 | Customer Centricity | No Comments

Customer Centricity is not new

by Eddy Reimerink, Product Marketing Director and Hans Ruigrok, Vice President Sales (Human Inference)

Just a few years ago, everybody was speaking about CRM. In a lot of cases however, CRM did not live up to its promises. A single system and one database for all customer related processes has proven to be one bridge to far for many complex organizations. Reality is that there are several independent systems alive that will not disappear. As a result of mergers and acquisitions, new systems might be added. The resulting lack of integrated data did not provide the single view on the customer that the users were waiting for.
Nowadays, we are focusing on improving operational excellence, being compliant to regulations and ensuring customer intimacy. What we learned from the failed CRM projects is that in all cases a solid foundation is required. And this solid foundation consists of integrated trustworthy data.
 
Today, we understand that high quality data is key to establish an efficient customer friendly organization that can quickly adapt to changes and has the transparency that is required for regulatory compliance. As we will see during our Customer Centricity conference, focus has shifted from “Do we need Data Quality” to “How to implement Total Data Quality Management?”
Continue reading this entry »

20 October 2006 | Customer Centricity | No Comments

360° Customer Insight through advanced SOA and MDM

by Cordys: Winfried van Hollandlogo Cordys,

Sr. Director Product Management & Marketing,

Business Processes are key to keep the business running. By providing an holistic SOA – BPM solution you can retrieve operational excellence and business agility. Normally vendors forget the data aspects in SOA, we explain why MDM is crucial in an SOA story. Cordys respects existing systems and combines them with new techniques.

Service Oriented Environment makes it easier to create Composite Applications where customer information will be provided at the right time and at the right place. An advanced SOA provides additional business benefits on top of the normal service enablement adding Business Process Management and Web 2.0 capabilities. Continue reading this entry »

18 October 2006 | Customer Centricity | No Comments

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